Foundations First: What It Took to Get Here
Last week we shared that TikiTaka is about to take its first real step into the world. But before that happens, it feels right to take a step back — and reflect on what it took to get here.
Because the truth is: the hardest part of building something new doesn’t always happen in public.
It happens in quiet hours. In long calls. In second-guessing. And in moments where nobody is watching but you keep going anyway.
The past months have been all about laying the foundations.
Before we could write a single line of code, we had to be crystal clear on one thing: what kind of problem are we solving — and for whom?
We spent weeks breaking that down, studying inefficiencies in mid-sized businesses, exploring where time gets lost, and asking: how could AI help without making things more complex?
We made bold decisions.
- We committed to focusing on internal knowledge and workflow clarity.
- We chose not to chase shiny features, but instead to build something simple, useful, and scalable from the start.
The team behind TikiTaka came together with that same mindset.
Each of us brings something different to the table — technical depth, commercial experience, product intuition. But what connects us is our shared obsession with making work better.
We didn’t just divide tasks. We shared ownership.
That’s how a company culture starts, even before the company is officially ‘live’.
And while there’s still so much ahead — pilots, iterations, feedback, improvements — we’re proud of how far we’ve come.
What you see launching in a few weeks… started with the invisible work.
The conversations, the whiteboards, the uncertainty, the breakthroughs — all of it built the foundation we now stand on.
We’re excited to keep sharing what happens next.
But this week, we just want to say: it’s worth building slow, if you’re building something strong.
TikiTaka is on its way.
Thanks for following the journey.
Work made easy.